Mickael Froger May 30, saw some huge developments in the world of ecommerce. From leaps in social media and mcommerce to pushing the boundaries of omnichannel strategies, ecommerce made some significant moves forward. Social media will continue to earn its place in Ecommerce Perhaps one of the biggest developments in ecommerce this year was the response from social media networks.
While in terms of the base, India may be lower than China and other giants like Japan, the Indian rate of growth is way ahead of others. Given the potential of the E-commerce industry in India, Betaout has identified key trends that will define for the category: Demise of the discounts: Companies will go after profitable growth rather than wooing customers with deep discounts in other words, running on losses.
A bigger user base will just be the cue for companies to reduce discounts and focus on profitable growth. With the cash scarcity in the markets — Cash on Delivery will be impacted.
The year will see near-complete digitization of payments for E-commerce companies Consolidation: The trend of consolidation in the Indian E-commerce sector is here to stay. Mergers and acquisitions will lead the way as investors push for profitability and better unit economics.
In addition, home-grown E-commerce players feeling the heat from international players will likely come together to enhance offerings and strengthen their market position.
Rise of private labels: The E-commerce industry in India is getting increasingly more competitive and therefore there is a need to stand out in the crowd.
As the online ecosystem matures, private labels are expected to be the key differentiator, with their scope becoming more broad-based in coming years. The Rise of Artificial Intelligence: With the advent of AI, companies can market their products more effectively by leveraging enhanced intelligence through application of data available along with analytics and tracking software.
This will lead to more intense targeted marketing approaches. Chatbots, or chatter robots, are designed to simulate conversation with human users usually over the internet.
They will gain prominence in and will assist E-commerce companies in providing seamless customer service — from start to the end of the purchasing process. While we are already witnessing a rise in unified Commerce, will see them come together as a single point of strategy and execution.
The need will arise from the merging of IT infrastructures, aimed at seamless integration of physical and e-stores, thereby developing a single touch-point for multiple utility. It allows E-commerce companies to build user intelligence databases and provides tools to engage with users through email, on-site engagement, mobile push, live-chat, SMS, and through other channels.
It enables E-commerce companies to increase conversions and personalize user engagement using real-time user persona and intent data. Betaout also holds the distinction of being the 2nd Indian startup to get selected for Techstars Chicagoa US-based accelerator.
Existing marketing tools in the market used by E-commerce companies and B2B sites are general in nature and need a high degree of customization prior to delivering value.Ecommerce: Trends and Benefits.
With a wider business base to exploit, ecommerce warrants a chance of building long term client relationships.
Moreover, the chances of conquering newer markets are additional brownie points that are sure to make the propositions sound even more lucrative.. All these benefits await, and much more – simply. 7 b2b ecommerce trends for Frost & Sullivan have labelled B2B eCommerce as the up and coming industry for innovation and market attractiveness due to the emerging opportunities it presents.
By the end of B2B eCommerce is expected to reach $ billion and represent 11 percent of total B2B sales in the US.
E-Commerce Websites. Trends. Business Models. The Future. Technology Trends. Advertising and Advertisements. Technology.
E-Commerce. What are the latest trends in classifieds and how will these change the future of this type of eCommerce? Users should have the capability to personalize their activities to exploit efficiency.
Customizable. Ecommerce Platforms is a review site that shows the good, great, bad, and ugly of online store building software. We strive to provide easy to read reviews that will help you choose which ecommerce platform is .
This article will be interesting for those who want to know about the current use of artificial intelligence in web design, and Ecommerce AI in particular.
Smart chatbots, voice . Estonia - E-CommerceEstonia - eCommerce Current Market Trends In , post and online retail grew by 39% compared to the previous year (retail overall grew 6%). Sales of goods by post and online amounted to million euros (retail overall amounted to billion euros).
and Estonia's businesses are only starting to exploit the.